Support for Small Businesses
The Central Park of Jipijapa is home to the iconic “Hat” which is now managed by La Prosperina, is key to enabling local entrepreneurs to bring their products to market.
Jipijapa (approximately 71,000 inhabitants) is plagued by persistent poverty. But it also is home to a number of people anxious to start their own businesses. La Prosperina wants to help.
Current Status
A study conducted on the prevalence of malnutrition in infants who attended the health center of Jipijapa canton in the period 2017-2019 among 235 children age 0 to 9, showed that 47.2% had a diagnosis of malnutrition. This problem has intensified during the COVID- 19 pandemic in the whole of Ecuador.
Objective
To lift members of the local population by giving them a place to thrive.
We will offer retail space and promotional support to small businesspeople to help them grow their businesses and break the cycle of poverty that prevails in the Jipijapa area.
The Hat at Central Park
“The Hat” consists of 6? retail sales stalls, one of which is occupied by our own Pro Café. Surrounded by the lovely park grounds with tables and chairs, The Hat is a natural meeting place which draws locals and visitors all year round. The Café features products from several local small vendors, and shares retail space with others. La Prosperina has a unique arrangement with the local government to rejuvenate the formerly neglected building.
Entrance Hall
Reception Area
Administrative Office
Statistics Area
Waiting Room
Three Medical Offices
Dentist Office
Urgent Care Room
Laboratory
Ultrasound
Pharmacy
Group Activities Room (Patient Meeting Rooms)
Circulation Hall
Waste Storage and Laundry
Warehouse
Machinery
Restrooms: Men's, Women's and Accessible
Services
Outpatient Consultation: General Medicine,
Pediatrics, Nutritionist, OB/GYNDental Outpatient
Emergency Room
Pharmacy
Laboratory
Ultrasound
Ophthalmology
Optometry
These services will be provided with differentiated costs depending on the economic situations of the patients.
Since most of the patients that we will serve are low-income patients, we will have to find other ways to support the medical care such as donors, other profit-generating services that we can provide like clinical laboratory and pharmacy which, and other means to sustain this crucial service for the population of Jipijapa.
Costs
Staff
$24,000/year
Permanent staff such as administration assistant, nurse and janitor would cost $24,000 per year. Medical staff can be paid as fee per patient.
Medical Supplies
$6,000-8,000/month
We estimate to serve between 600 to 800 patients a month. Medical supplies and general supplies will depend on the number of patients being served. An estimated general budget for this service is between $6000-8,000 a month.
Specialized Services
30-50% of cost
Beyond what can be provided for free, specific services can generate income. Clinical lab, ultrasound service, and other specialized services such as ophthalmology and orthopedic consultations can generate income to pay 30-50% of the cost.
